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London

London is grey and glorious, full of dark corners and royal parades and, perhaps surprisingly, some of the best food in the world.

The world's capital.

Overview

The World’s Capital City contains a multitude of cultures, cuisine and colors. It's a monster of a metropolis to tackle with not a straight line in sight. So in this Cerca guide to London, Jennifer Carr leads us through the fashion world, the music scene, the great outdoors, and much more in one of the most continually surprising and forever changing cities on earth.

London Guide

London Guide

The Cerca Guide to London.

Featured Shows

London Concierges

Jennifer

Fun Facts About London

The oldest pub still operating in London is probably The Old Bell Tavern, which is mentioned in records dating back to the 1600s.

London has an average of 106 days of rain each year, less than New York, Paris, Dublin, Chicago, and almost exactly the same as Berlin.

Featured Stories

Florence with kids

8 Amazing Things to Do in Florence with Kids 🇮🇹

April 13, 2026

Renaissance magic, hands-on adventures, and just enough gelato to keep everyone emotionally stable. It’s packed with history (all the Michelangelo you could ask for) but it’s also compact, walkable, and full of experiences that actually land for families. The trick is turning “look at this old thing” into “this is wild, how did they even […]

Amsterdam canals with kids

8 Amazing Things to Do in Amsterdam with Kids (That Won’t Feel Like a School Field Trip)

March 27, 2026

Amsterdam is great for kids, it's compact, it’s walkable (or bikeable, if you’re brave), and it feels like a real-life storybook with canals instead of streets, crooked houses that look like they’re leaning in to gossip, and parks where locals hang out.

Royal Palace Madrid with kids

🇪🇸 8 Amazing Things to Do in Madrid with Kids

March 26, 2026

Madrid with kids? This city is basically one big playground disguised as a cultural capital: wide plazas to run wild, parks that feel like small kingdoms, and food that even picky eaters will low-key obsess over. But the magic of Madrid isn’t just the sights. Families out late, kids kicking soccer balls in plazas at 10pm, grandparents holding court on benches. Life well lived for sure.

Gladiators in Rome with kids

8 Amazing Things to Do in Rome With Kids

March 23, 2026

Planning a family trip to Rome? Discover 8 unforgettable things to do in Rome with kids. From gladiator schools and pizza-making classes to exploring ancient ruins and secret gardens.

Edinburgh, Scotland, UK with kids

8 Amazing Things To Do in Edinburgh with Kids

March 22, 2026

For families with kids traveling to Edinburgh, the magic is that the city works on two levels. Scottish castles, volcanoes, secret tunnels, and giant monuments to climb. Plus, one of Europe’s most culturally rich capitals, shaped by philosophers, writers, rebels, and kings. Plus, haggis.

Montmartre carousel with kids

8 Amazing Things to Do in Paris with Kids

March 16, 2026

Discover the 8 best things to do in Paris with kids! From climbing the Eiffel Tower to sailing toy boats in the Luxembourg Gardens. A fun, history-filled guide for families visiting the City of Light.